communications journal
ISSN 1883-5953
volume 1 no. 1

This paper uses Herman and Chomsky’s “propaganda model” as a frame to critically analyze intersections of power, political ideology and media discourse practices. The author introduces artistic and literary considerations as well as new research in social psychology that illustrate the influence that color perception has in the formation of social and political consent. The author considers the increasing methods of propagandizing at work in contemporary media and asks whether supplementary meanings of "truth" and "news" are necessary for current denotations.


The Propaganda of Patriotism and Color

Herman and Chomsky’s ‘Propaganda Model’ remains neglected in Higher Education in the United Kingdom. This is despite growing evidence of its applicability across a range of topics beyond the obvious examples of war and foreign policy. This paper attempts to resolve the contradictions in an ongoing debate by UK media academics using, in part, evidence from recent self-authored empirical studies of UK media coverage of economic issues.

The Propaganda Model in 2011: Stronger Yet Still
Neglected in UK Higher Education?

This article unpacks reasons why the Propaganda Model represents a critical sociological approach to understanding media and society, explores the model's potential within the sociological field, and considers the trajectory of its reputational reception to date. The article also introduces the three central hypotheses and five operative principles of the Propaganda Model and suggests that the model complements other (competing) approaches that explore the relationship between ideological and institutional power and discursive phenomena.


The Propaganda Model and Sociology: